Taulia Privacy Statement

This Privacy Statement was updated on January 12, 2024

Protecting the individual’s privacy is crucial to the future of business. We have created this Privacy Statement to demonstrate the firm commitment of Taulia (hereinafter “We”, “Taulia”, “Us” or “Our”) to the individual`s right to data protection and privacy. It outlines how We handle information that can be used to identify directly or indirectly an individual (hereinafter “Personal Data”).

A. General information

1. Who do We mean when We say Taulia in this Privacy Statement?

This Privacy Statement applies to the collection and processing of Personal Data, when you use our Services, or otherwise interact with Taulia, for example by visiting our website, requesting information in electronic form, or attending an event, by Taulia LLC, 95 Third St #284, San Francisco, CA 94103.

You can reach Taulia’s privacy team at privacy[@]taulia.com. 

2. For what purposes does Taulia process your Personal Data?

To comply with statutory obligations:

To pursue business relationships with customers, partners, and others:

To operate Taulia internet pages, web-offerings, or other online events:

When operating its internet pages, web-offerings, or other online events (“Web-Services”), Taulia processes your Personal Data for the following purposes:

If you register for an event, seminar, or webinar of Taulia, Taulia may share basic participant information (your name, company, and email address) with other participants of the same event, seminar, or webinar to promote the interaction between the participants and to stimulate the communication and the exchange of ideas.

Taulia processes information that relates to your visit to Our web offerings to improve your user experience, identify your individual demand and to personalize the way We provide you with the information you are looking for. For this purpose, We collect information regardless of whether you register with a user profile or not.

To use Cookies and similar tracking technologies:

Taulia processes information including Personal Data about the users of Taulia’s websites and other web offerings using cookies or similar technologies for the purposes set out in the Cookie Statement. By visiting the “Cookie Settings” icon in the footer of the Taulia website, you will find further information and have the option to exercise your cookie preferences.

To offer Taulia products and services:

We aim to keep customers and prospects updated on upcoming events and Taulia’s latest products and services. Further, We also desire to keep Our customers and partners satisfied with Our products and services and therefore ask them on a regular basis for their feedback. If possible, We may contact you to discuss further your interest in Taulia services and offerings.

To the extent allowed by applicable law, Taulia may contact you for feedback regarding the improvement of the relevant material, product, or service. Taulia may also invite you to participate in questionnaires and surveys. These will generally be designed so you can participate without having to provide information that identifies you as a participant. If you nonetheless provide your Personal Data, Taulia will use it for the purpose stated in the questionnaire or survey or to improve its products and services.

Within an existing business relationship between you or your employer and Taulia, Taulia processes your Personal Data to inform you about Taulia products or services which are similar or relate to products and services you or your employer have already purchased or used. Taulia will inform you about such news only as far as it is allowed by law, or if Taulia has collected such information in the context of the business relationship. You are entitled to object to Taulia’s use for this purpose at any time by selecting the opt-out option at the bottom of each marketing related approach.

Taulia processes information about your interactions with Taulia across its various offerings (your or your employers prior and current use of Taulia products or services, your participation in and use of Taulia’s web offerings, events, white papers, or newsletters) to provide you with the requested products and services and to improve Our personal communications with you. This data may also be used to efficiently operate Taulia’s business, which also includes: the automation and aggregation of data to support various analytic and statistical efforts, performance and predictive analytics and exploratory data science to support your customer journey and to fulfill such requests. To the extent permitted by law, Taulia may combine and use such information in an aggregated manner to help Us understand your interests and business demands, develop Our business insight and marketing strategies, and to create, develop, deliver, and improve Our personalized communications with you.

Provided your consent or to the extent permitted by applicable law, Taulia may create a hashed user ID to provide to third party operated social networks or other web offerings (such as Twitter, LinkedIn, Facebook, Instagram, or Google). This information is then matched against the third party’s own user database to display to you more relevant Taulia content.

3. What categories of Personal Data does Taulia process?

Contact Data:

Taulia processes the following categories of Personal Data as contact data: first name, last name, email addresses, postal address/location (country, state/province, city), and telephone numbers.

Personal Data related to the business relationship with Taulia:

In the context of established business relationships, Taulia processes your company name, industry, your job title and role, and department. If you provide a credit card number or bank details to order products or services, Taulia will collect this information to process your payment for the requested products or services.

Personal Data related to statutory law or regulation:

If required by statutory law or regulation, Taulia may process data categories such as date of birth, academic credentials, identity cards or other ID numbers, geolocation, business partner relevant information about inter alia significant litigation or other legal proceedings, and other export control or custom compliance relevant information.

Data generated through your use of, or participation in, Taulia’s internet pages, web, or online offerings:

Taulia processes certain user related information, e.g., info regarding your browser, operating system, or your IP address when you visit Taulia’s web properties.

Taulia may process your contact data as set out above and other information which you may provide directly to Taulia if you register for any of Taulia’s events or other Web-Services.

When you participate in webinars, virtual seminars, events, or other Taulia Web-Services, Taulia may process your interactions with the relevant webservice to organize the event including its sessions, polls, surveys, or other interactions between Taulia and/or its participants. Depending on the event and subject to a respective notification of the participants, Taulia may collect audio and video recordings of the event or session.

Personal Data necessary for customer satisfaction:

To the extent permitted by law or based on your consent, Taulia may combine the information We collect either directly or indirectly about specific users to ensure the completeness and correctness of the data and to help Us better tailor Our interactions with you and determine the information which best serves your respective interest or demand.

Personal Data received by third parties, including publicly available sources:

Taulia generally aims to collect Personal Data directly from the data subjects. If you or applicable law allows Taulia to do so, Taulia may obtain Personal Data also from third party sources. These third-party sources may include:

When We collect Personal Data from third party sources, established internal controls aim to ensure that the third-party source was permitted to provide this information to Taulia and that We may use it for this purpose. Taulia will treat this Personal Data according to this Privacy Statement, plus any additional restrictions imposed by the third party that provided the Personal Data to Taulia or by applicable national law.

4. How long does Taulia store your Personal Data

Taulia only stores your Personal Data for as long as it is required:

Taulia may retain your Personal Data for additional periods if necessary for compliance with legal obligations to process your Personal Data or if the Personal Data is needed by Taulia to assert or defend itself against legal claims. Taulia will retain your Personal Data until the end of the relevant retention period or until the claims in question have been settled.

5. Who are the recipients of your Personal Data?

Your Personal Data will be passed on to the following categories of third parties to process your Personal Data:

Taulia entities:

Taulia may transfer your Personal Data to the locally relevant Taulia entity for the purpose and to the extent necessary to conduct a business relationship. Other entities of Taulia and SAP Group may also receive or gain access to Personal Data when Personal Data is transferred to them on a respective legal basis. In these cases, these entities may process the Personal Data for the same purposes and under the same conditions as outlined in this Privacy Statement. You can refer to Section 1 above for a list of Taulia entities.

Taulia partners and third-party service providers:

With your consent or as otherwise indicated by your request, including to fulfill your ordered services, Taulia may share your Personal Data with designated partners and service providers to provide you the product or service you have requested. A list of Taulia’s technology service providers can be found here.

6. What are your data protection rights?

Right to access, correct and delete:

You can request from Taulia at any time access to information about which Personal Data Taulia processes about you and, if necessary, the correction or deletion of such Personal Data. Please note, however, that Taulia can or will delete your Personal Data only if there is no statutory obligation or prevailing right of Taulia to retain it. If you request from Taulia to delete your Personal Data, you may not be able to continue to use any Taulia services that require Taulia’s use of your Personal Data.

Right to obtain a copy of Personal Data:  

If Taulia uses your Personal Data based on your consent or to perform a contract with you, you can further request from Taulia a copy of the Personal Data you provided to Taulia. In this case, please contact privacy[@]taulia.com and specify the information or processing activities to which your request relates, the format in which you would like to receive the Personal Data, and whether it should be sent to you or another recipient. Taulia will carefully consider your request and discuss with you how it can best be fulfilled.

Right to restrict:

You can request from Taulia to restrict your Personal Data from further processing in any of the following events:

Right to object:

If and to the extent Taulia is processing your Personal Data based on Taulia’s legitimate interest, specifically where Taulia pursues its legitimate interest to engage in direct marketing or to apply profiling in relation to direct marketing, you have the right to object to such a use of your Personal Data at any time.

When you object to Taulia’s processing of your Personal Data for direct marketing purposes, Taulia will immediately cease to process your Personal Data for such purposes. In all other cases, Taulia will carefully review your objection and cease further use of the relevant information, subject to Taulia’s compelling legitimate grounds for continued use of the information, which may override your interest in objecting, or if Taulia requires the information for the establishment, exercise, or defense of legal claims.

Right to revoke consent:

Wherever Taulia is processing your Personal Data based on your consent, you may at any time withdraw your consent by unsubscribing or giving Us respective notice of withdrawal. In case of withdrawal, Taulia will not process Personal Data subject to this consent any longer unless legally required to do so. In case Taulia is required to retain your Personal Data for legal reasons your Personal Data will be restricted from further processing and only retained for the term required by law. However, any withdrawal has no effect on past processing of Personal Data by Taulia up to the point in time of your withdrawal.

Furthermore, if your use of an Taulia offering requires your prior consent, Taulia will no longer be able to provide the relevant service, offer or event to you after your revocation.

Right to lodge a complaint:

If you take the view that Taulia is not processing your Personal Data in accordance with the requirements in this Privacy Statement or under applicable data protection laws, you can at any time, to the extent required by applicable law, lodge a complaint with your locally relevant data protection authority, specifically when you are located in an EEA country, or with the data protection authority of the country or state where Taulia has its registered seat.

7. How can you exercise your data protection rights?

Please direct any requests to exercise your rights to privacy[@]taulia.com. 

8. How will Taulia verify requests to exercise data protection rights? 

Taulia will take steps to ensure it verifies your identity to a reasonable degree of certainty before it will process the data protection right you want to exercise.  When feasible, Taulia will match Personal Data provided by you in submitting a request to exercise your rights with information already maintained by Taulia. This could include matching two or more data points you provide when you submit a request with two or more data points that are already maintained by Taulia. Taulia will decline to process requests that are manifestly unfounded, excessive, fraudulent, represented by third parties without duly representing respective authority or are otherwise not required by local law.

9. Can you use Taulia’s services if you are a minor?

Children. In general, Taulia’s products and services are not directed to users below the age of 16 years, or equivalent minimum age in the relevant jurisdiction. If you are younger than 16 or the equivalent minimum age in the relevant jurisdiction, you cannot register with and use Taulia’s products and services.

B. Additional Country and Regional Specific Provisions

1. Where Taulia is subject to privacy requirements in the EU/EEA or a country with national laws equivalent to the GDPR

Who is the relevant Data Protection authority?

You may find the contact details of your competent data protection supervisory authority here. Taulia’s lead data protection supervisory authority is in Germany, the Landesbeauftragter für den Datenschutz und die Informationsfreiheit Nordrhein Westfalen and can be reached at Kavalleriestr, 2- 4, 40213 Düsseldorf.

What are the legal permissions for Taulia to process Personal Data?

Taulia is processing your Personal Data for the business purposes set out above based on the following legal permissions:

Where We refer to GDPR Article 6.I (f), consequently Taulia’s legitimate business interest as Our legal permission to process your Personal Data, Taulia is pursuing its legitimate business interests

We believe that Our interest in pursuing these business purposes is legitimate and thereby not outweighed by your personal rights and interest to refrain processing for such purpose. In any of these cases, We duly factor into Our balancing test:

To comply with statutory obligations:

When ensuring compliance with applicable laws and regulations, Taulia may process your Personal Data based on

To pursue business relationships with customers, partners, and others:

When pursuing business relationships with customers, partners, and others, Taulia may be processing Personal Data based on:

To operate Taulia internet pages, web-offerings, or other online events:

When operating Web-Services and depending on the respective operating purpose, Taulia is processing your Personal Data on the basis of the following legal permissions:

To use Cookies and similar tracking technologies:

When tracking and evaluating the usage behavior of users of Our Web-Services by means of cookies or similar technologies, Taulia is processing your Personal Data on the basis of the following legal permissions:

To offer Taulia products and services:

When engaging in marketing activities, Taulia is processing your Personal Data on the basis of the following legal permissions:

How does Taulia justify international data transfers?

As a global company, Taulia has group affiliates and uses third party service providers also in countries outside the European Economic Area (the “EEA”). Taulia may transfer your Personal Data to countries outside the EEA as part of Taulia’s international business operations. If We transfer Personal Data from a country in the EU or the EEA to a country outside the EEA and for which the EU Commission has not issued an adequacy decision, Taulia uses the EU standard contractual clauses to contractually require the data importer to ensure a level of data protection consistent with the one in the EEA to protect your Personal Data. You may obtain a copy (redacted to remove commercial or irrelevant information) of such standard contractual clauses by sending a request to privacy[@]taulia.com. You may also obtain more information from the European Commission on the international dimension of data protection here.

2. Where Taulia is subject to privacy requirements in the United States of America.

Where Taulia is subject to certain privacy requirements in the United States, the following also applies:

U.S. Children’s Privacy. Taulia does not knowingly collect the Personal Data of children under the age of 13.  If you are a parent or guardian and believe Taulia collected information about a child, please contact Taulia as described in this Privacy Statement.  Taulia will take steps to delete the information as soon as possible.  Given that Taulia’s product and services are not directed to users under 16 years of age and in accordance with the disclosure requirements of the CCPA, Taulia does not sell the Personal Data of any minors under 16 years of age.

3. Where Taulia is subject to privacy requirements in the State of California, USA.

Where Taulia is subject to certain privacy requirements in the United States in the State of California, the following also applies:

You have the right: 

In accordance with the disclosure requirements under the California Consumer Privacy Act (“CCPA”), Taulia does not sell or share your Personal Data. In the course of our business activities, we may share Personal Data with third parties, or permit third parties to collect data across Taulia website.

Data Subject Access Requests: 

Taulia receives Data Subject Access Requests from across the globe and works to ensure all valid requests where Taulia is the Controller are responded to within the appropriate timeframe. In accordance with the verification process set forth in the CCPA, Taulia will require a more stringent verification process for deletion requests, or for Personal Data that is considered sensitive or valuable, to minimize the harm that might be posed to you by unauthorized access or deletion of your Personal Data. If Taulia must request additional information from you outside of information that is already maintained by Taulia, Taulia will only use it to verify your identity so you can exercise your data protection rights, or for security and fraud-prevention purposes.

You can contact Taulia at privacy[@]taulia.com. You can also designate an authorized agent to submit requests to exercise your data protection rights to Taulia. Such authorized agent must be registered with the California Secretary of State and submit proof that you have given authorization for the agent to act on your behalf.

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